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Multimedia Minutes: A Tool to Focus on What Matters
Several years ago, a ND and I asked a producer to assess his newscast. He said, “We kicked butt.” He then went on to talk about several live remotes (with nothing going on) and some “neat graphics.”...
View ArticleMultimedia Minutes: How to Bring Your Brand of Journalism Alive
Many multimedia journalists are surprised when we test their stories and the promos for them with viewers. They often get lost in a Sea of Sameness. But promos like these do punch through. Simply...
View ArticleMultimedia Minutes: Reporter Resolutions to Ensure Your Success
Here are reporter resolutions to help you succeed based on AR&D’s best practices. I created this several years ago for a workshop, and the feedback was that “These resolutions work!” Sharpen your...
View ArticleMultimedia Minutes: Can You Start a Story with a Stand-Up?
Yes. On-camera storytelling is far better than meaningless video. You know, the “wallpaper video” that bores everyone. And if you have to choose, for example, between multiple angles of a building...
View ArticleMultimedia Minutes: Storyboarding + Brainstorming
Your stories will improve immediately if you “storyboard” them. Learn about storyboarding in this short learning video. The excercise in this workshop was to come up with strong opening shot,...
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Great Storytelling from a Place You Wouldn’t Expect
You can polish up your storytelling from what you learn in this video. You need to come to this with an open mind, looking beyond the shoes. Learn from the world’s largest on-demand collection of...
View ArticleStrong Storytelling Example from Multimedia Journalist Anchor
Example of good storytelling.
View ArticleWhat You Can Learn from a Merrill Lynch Video
You can learn alot from this video appearing on Merrill Lynch’s website. Rather than the expected commercial, the investment firm tells a story focusing on a couple’s financial challenges. You’ll see...
View ArticleLearn Three Storytelling Tips from “The Girl with the Dragon Tattoo”
Thrillers like “The Girl with the Dragon Tattoo” keep movie goers on the edge of their seats because of powerful storytelling. You can learn so much from analyzing even less than a minute of a movie...
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How to Polish Your Writing for Video to Connect with Viewers
Don’t make the mistake of thinking your video alone will connect with viewers. Writing is a craft — one that’s essential to getting your message across, according to video pioneer Bob Kaplitz, Senior...
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